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With over two decades of experience, our Cambridge-based team turns your ideas into impactful digital solutions through mastery of WordPress development.

At Granite 5 in Cambridge, we specialise in creating powerful B2B websites that not only enhance your brand but drive meaningful business results. Our approach combines intelligent user experience, strategic content, and cutting-edge technology, tailored to your specific business goals.

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Why Great B2B Website Design Matters

A well-designed B2B website fosters trust, improves organic visibility, and generates high-quality leads. By prioritising user experience (UX), mobile responsiveness, and SEO, we ensure your website makes a lasting first impression on potential clients.

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Personalised User Experiences that Convert

Understanding your audience through detailed buyer personas allows us to customise your website content, speaking directly to your visitors’ specific needs and pain points. We incorporate industry-specific language to build credibility and authority, clearly positioning your brand as the solution your clients need.

Humentum new website case study

Aligning Your Website with the B2B Sales Cycle

Your website should support every stage of your customer’s journey—from awareness to decision-making. Our designs include strategic, conversion-oriented CTAs and content that guides users intuitively through your sales funnel, ensuring seamless navigation and effective lead nurturing.

Key Features of Our B2B Websites

Intuitive Navigation

Simplified and clear menus for effortless user journeys.

Fast Load Times

Optimised performance to enhance user satisfaction and SEO.

Mobile-Friendly Designs

Ensuring optimal experience across all devices.

Engagement Tools

Live chat, interactive features, and personalised content to engage visitors.

Lead Generation Assets

High-value downloadable content to convert visitors into leads.

CRM Integration

Streamlined lead tracking and personalised engagement.

Driving B2B Success Through Innovation, Optimisation, and Proven Results

On page SEO

Staying Ahead with Innovative Technology

Stay competitive with features like AI-powered chatbots, personalised experiences, and interactive content. Granite 5 ensures your B2B website consistently leverages the latest digital trends, keeping you at the forefront of your industry.

CRO

Data-Driven Continuous Improvement

Through regular analytics reviews, A/B testing, and user feedback, we continuously refine your website. This iterative process ensures your site remains optimised, relevant, and high-performing.

Website Launch

Make Your B2B Website Accessible and Secure

Our designs comply with WCAG accessibility standards and incorporate robust security measures, fostering trust and professionalism among your visitors.

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Proven Results for Cambridge Businesses

Granite 5 has a proven track record of delivering impactful websites for B2B clients across Cambridge and beyond. Our approach has consistently helped businesses achieve measurable success by driving qualified leads and nurturing long-term business relationships.

Ready to Transform Your B2B Website?

Discover how Granite 5 can revolutionise your online presence. Schedule a consultation today and let’s build a website that drives growth and exceeds your expectations.

Book a Consultation Now

View Our B2B Project Portfolio

DC Norris

DC Norris

Website and HubSpot integration for manufacturing business

The Møller website on a laptop

Møller Institute

A new website reflecting its premium position in both sectors.

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Intelligent Fingerprinting

Deliverables to resonate with audiences and uplift website traffic.

Get in touch with one of our WordPress experts today

Ready to get your project started or want to schedule an initial call? Feel free to get in touch to discuss what you want to achieve and I’ll help find the best solution.

Simon Wheeler

Simon

Managing Director

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