Marketing

There is no better or more cost-effective way to advertise your business than online.

The exciting news is that the current standard is being replaced with a new version – Google Analytics 4 (GA4) which rolls out on 1st July 2023.

For the past year we have been working closely with a team of mostly volunteers to digitally transform the Magog Trust, the charity and guardians that look after the Magog Down, a beautiful area of over 160 acres located just to the south east of Cambridge.

Customers are often amazed when we share what our professional tools can deliver, which is what inspired this new Tools of the Trade feature (TotT).

A website audit and digital marketing review are important steps for understanding and improving the overall performance and effectiveness of your online presence.

Continuous improvement is: ‘The ongoing improvement of products, services or processes through incremental improvements’ and is closely associated with the Japanese term ‘Kaizen’ which means change for the better.